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When the personal touch goes wrong

I’m not sure how I feel about the recent slip-up by Starbucks, when one of their employees wrote “Vagina” instead of Virginia on the cup. On the one hand, I feel like I should applaud the fact that Starbucks personalise the customer experience in-store. On the other, it does highlight the errors you leave yourself open to whenever humans get involved.

Should I have laughed – no. Did I laugh – yes. Sorry Virginia – I hope you get a year’s free coffee for your troubles and in turn you become a Starbucks Brand ambassador!